Case Study

Objective: The R&D team at a leading beverage company sought to understand consumer perceptions of traditional Chinese medicine

Objective: The goal was to comprehensively study the sweet baked goods category, including cookies and butter biscuits, and

Objective: A German fragrance and flavors company aimed to enhance their market presence in a specific UK region

Objective: A leading FMCG company  in India was to develop a long-term product portfolio by identifying and fulfilling

Objective: In anticipation of Christmas, a prominent global cocktail and mixed drinks company sought to innovate their spirit

Objective: In response to the post-2020 market shifts, a leading confectionery brand embarked on rejuvenating their chocolate line

Objective:  A leading ingredient manufacturing house wanted to more clearly understand how to pitch functional ingredient solutions in

Objective: A leading F&B corporation stood at a crossroads, contemplating the introduction of a plant-based yogurt product in

Objective: During 2020’s economic downturn, Kellogg’s Southeast Asia faced an evolving marketplace that directly impacted their core products.