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Gaming – specifically video gaming – has emerged as one of the most popular sources of entertainment in modern culture with over 3 billion players worldwide. Spanning from professional gamers to casual participants, from middle-aged mothers to preteen sons, this diverse group is bound by very few things.

Enter the snacks category. 🍿

In this whitepaper, we take a glimpse into “gamer culture”, dispel common myths and stereotypes, and explore the requirements of consumers within this category.

What’s included:

✅ Exposition of the “Gamer” Total Addressable Market

✅  Snapshot of the Snacks Category in the gaming community

✅  Focused look at emerging whitespace opportunities

✅ Our thoughts on the future of gamers & snacks