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Who Uses Us

Discover all the ways you can use AI Palette to sharpen and accelerate product innovation across your business
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Consumer Insights

See today’s trends today, not in 3 to 6 months
  • Identify white space opportunities by spotting and mapping early and emerging trends, understanding what drives them and predict their growth
  • Reduce response bias like groupthink and the say-do gap by analyzing organic consumer conversations
  • Get more representative results by bolstering small sample sizes with millions of data points from data sources relevant in your market
See a sample with one of our trend reports
Learn more about Foresight Engine
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AI Palette’s big data sources go beyond social sites and include QSR menus, e-commerce sites and in-home recipe sites relevant to my market. These holistic datasets plus language-agnostic algorithms helps us bring to life insights that have strong business implications.
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Indrani Ghosh
Sr Marketing Strategy & Insights Consultant

Research & Development

Conduct research that translates to success in the market
  • Bring new ideas to the table by tapping into multiple dimensions of consumer behavior.
  • Shorten trial-and-error cycles by exploring flavour and ingredient pairings and product attributes that consumers like.
  • Bring agility to design thinking sessions with instantly accessible data.
Learn how you can discover new flavor pairings
Learn more about Foresight Engine
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In the clutter of too much information, it is essential to have the right foresight into what will gain traction with consumers. Ai Palette has helped us provide valuable insight across multiple markets to accelerate our innovation and drive organic growth for the brand.
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Sanjib Bose

CMO, Southeast Asia

Business Development & Marketing

Make bets on trends that will continue to grow
  • Support your Reason To Believe with consumer insights available on-demand.
  • Optimize your product portfolio by analysing predictive trend behavior and deciding where to scale.
  • Localize for a market with confidence knowing trends are based on data sources relevant to that market and analysed natively, not translated.
See how Givaudan and Olam are adopting AI for flavor and ingredient innovation
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Using Ai Palette, we’re able to identify white spaces, build relevant product concepts based on local consumption drivers, and understand whether a market is ready for new and upcoming subcategories.
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Chik Liang Tan
Product Line, Innovation and Marketing Director, Texturizers and Specialties APAC

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